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Have you spotted the mince pies already – or the Christmas puddings on the shelves of the supermarkets? I have – weeks ago! I can’t stop wondering who buys them so early and why it all starts in October or even September.. ...

Not a single business can overlook the effect of Covid-19 and its long-term consequences. Most companies have needed to tweak or, in many cases, completely reinvent their everyday operations and also their marketing strategy to adapt to the new circumstances. The importance of video in digital marketing grew significantly!...